Emeril Lagasse
Type of Propaganda: Glittering Generalities, uses words like "good" and "best"
Fallacy: Red Herring, changes the subject to how hard the people are working from the devastation of the spill.
Lolo Jones, Bryan Clay
TP: Testimonial, Uses well-known Olympic athletes to demonstrate that setbacks can be overcome.
LF: Argumentum ad populum, does not give facts about oil spill but instead the commercial is just music and black-and-white images of the athletes at work.
BP Commitment to America
TP: Card Stocking, focuses on jobs, not devastation of spill.
LF: Post hoc, ergo propter hoc, The ad implies that the spill cause the 250,000 jobs, therefore it was not so bad after all, which it was.
BP Promoting Tourism
TP:Band Wagon, says a lot of people have been there, says that you should too.
LF: Band Wagon Fallacy, says a lot of people have been there, says that you should too.
Will,
ReplyDeleteGood job determining PFs and LFs. I especially like your analysis of Post Hoc - well done. Keep in mind why Testimonial is so effective at swaying our opinions: done in an effort to cause the target audience to identify itself with the authority or to accept the authority's opinions and beliefs as its own. Also, Ad Populum appeals to our emotions.